©SUNTORY HOLDINGS LIMITED

13th Entertainment Division Jury Selections

PEPSI NEX SING OUT Campaign

Web [Japan]

MUTA Makoto representing PEPSI NEX SING OUT Campaign production team

Outline

This website allows us to create original music videos with the campaign song, Myojo, by reordering the lyrics that are divided into 34 parts, and adding our own video contribution, like a puzzle. It also has a system for showing the video on YouTube automatically. In the end, more than 700 video contributions and numerous original music videos of Myojo were made to ‘cheer up Japan.’