© netaro tsuneki / kodansha

23rd Manga Division Jury Selections

Kitai fuku ga aru

TSUNEKI Netaro [Japan]

Outline

Mami, a college girl who admires Lolita fashion while still afraid of straying from the female image that people around her expect, sets her true self free under the influence of her part-time job coworker OZAWA. The story sharply highlights themes of diversity and self-affirmation using “Lolita fashion,” a uniquely Japanese fashion subculture. The story created a buzz by virtue of its being entirely supervised by the fashion magazine KERA.